PXG For Heroes Program Now Available In United Kingdom
The program has served hundreds of thousands of veterans and first responders in the United States, and it's now coming to the UK
PXG has expanded its popular 'PXG for Heroes' program to include golfers in the United Kingdom.
Developed by PXG founder and CEO Bob Parsons, the program gives veterans of the Armed Forces and first responders access to PXG clubs and apparel at special prices.
Parsons is a U.S. Marine Corps Vietnam veteran who credits his success in life and business to the Corps. He also provides support for the military community through The Bob & Renee Parsons Foundation.
"Our veterans and first responders make tremendous sacrifices to protect the freedoms we enjoy," he said.
"They're important to me, and if golf is important to them, they deserve to play the world's finest clubs and wear the finest apparel.
Committed to helping other veterans who enjoy their golf, Parsons established the PXG for Heroes program in 2018 as a small way of saying "thank you for your service."
Since its inception, the program has served hundreds of thousands of veterans and first responders in the United States. And it's now coming to the UK where all active duty and veterans of the British Armed Forces and first responders’ access to the PXG for Heroes program.
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Eligibility verification is easy and can be done in person, during a fitting at the brand's new London South retail store, one of PXG's regional fitting HUBs, or over the phone with Sales & Support using a valid British Armed Forces Identification Card, MOD Form 90, Certificate of Competency, Warrant Card, or other official identity card.
Once verified, the PXG for Heroes program unlocks special pricing on PXG's equipment, apparel, and accessories.
"It's great that PXG is recognizing more Armed Forces members by extending their Heroes programme," said Mark Schorah, Retired WO1(ASM) REME.
"The discount on golf equipment will benefit the entire Armed Forces community who enjoy the great game of golf and its health benefits.”
More information:
- Website: PXG for Heroes program
- Email: ukheroes@pxg.com
- Phone: 0800 066 9449.

Elliott Heath is our News Editor and has been with Golf Monthly since early 2016 after graduating with a degree in Sports Journalism. He covered the 2022 and 2025 Masters from Augusta National and was there by the 18th green to watch Rory McIlroy complete the career grand slam. He has also covered five Open Championships on-site including the 150th at St Andrews.