TaylorMade SpeedBlade irons introduced

The TaylorMade SpeedBlade irons are designed to offer faster ball speeds, higher launch and improved feel.

The TaylorMade SpeedBladeiron is designed to launch the ball with exceptional height and carry thanks to an advanced Speed Pocket, which was originally seen in the TaylorMade RockeBladez irons.

The SpeedBlade incorporates a handlebar shaped slot into the sole of the 3-7 irons enabling a large area of the face to flex and rebound at impact, thereby promoting increased ball speed and a high launch angle.

TaylorMade claims the new SpeedBlade 6-iron traveled almost ten yards farther and at peak, at a 4% higher trajectory than the TaylorMade Tour Burner 6-iron, which was originally launched in 2009. This is important because TaylorMade research indicates that the average replacement cycle for irons among core golfers is 4.9 years.

Although the Speed Pocket technology is also a main feature in the TaylorMade RocketBladez, it has been improved for the new SpeedBlade irons. The Speed Pocket has been widened and lengthened; giving golfers more face area towards the heel and toe for added forgiveness.

The Speed Pocket polymer also provides vibration-dampening qualities. This creates a better feel and sound on impact with the ball.

TaylorMade iron engineers have tried to close the distance gap between a golfers longest iron and shortest wood in their bag. They have redistributed the weight to a lower central location to try and incorporate design features of the driver into an iron. This low centre of gravity promotes the most desirable launch conditions and delivers generous and consistent gaps between every club.

The club head combines a two-tone satin nickel chrome plating with a dark smoke satin ion plating to give a striking look and also has progressive shaping throughout the set.

The shorter irons feature a slender topline and sole to create better feel and control, whilst the longer irons inspire confidence at address with an increased topline size.

All SpeedBlade irons still possess the company's renowned Inverted Cone Technology, a bigger sweet spot on off-centered hits.

The TaylorMade SpeedBlade irons will be available in eight-piece sets, the most popular being 4-AW (approach wedge), and are available with steel stiff, regular and senior shafts.

RRP £599 eight-piece iron set steel RRP £699 eight-piece iron set graphite