Arccos Caddie Growth Soars Across Europe

Arccos has more than doubled its membership since the beginning of 2020

Golfers walk in black and white
(Image credit: Arccos)

Arccos has more than doubled its membership since the beginning of 2020

Arccos Golf has seen a dramatic increase in membership and rounds played by members using its Arccos Caddie platform over the past year, as golfers continue to embrace the advanced stroke recording technology across Europe.

Arccos has more than doubled its membership since the beginning of 2020 and according to data analysed across the first nine months of 2021, there were big increases in the number of tech-enabled rounds played compared with the same period last year.

For example, Arccos Caddie members in Britain recorded a year-on-year increase of 77% in rounds played between January and September, despite beginning 2021 under national lockdown when most golf courses were closed until April.

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While there has also been a significant increase in Arccos Caddie members during the period, these figures show that golfers are leveraging technology to improve their performance more than ever before.

Dutch, Italian and Spanish golfers using Arccos’ pioneering technology were Europe’s busiest performers in terms of rounds played compared to last year.

In The Netherlands, rounds played recorded by Arccos Caddie were up by 101%, while in Italy and Spain there was a 79% increase.

Other strong European showings for avid Arccos Caddie members were in Austria (66%), Belgium (65%), France (62%) and Germany (35%).

"Even with frustrating course closures, these growth numbers highlight the level of commitment and passion golfers in Europe have for playing the game and wanting to improve,” said Steve Obsitnik, Arccos President/COO.

"Our commitment to delivering products like our Link wearable and feature innovations like Strokes Gained Analytics will provide golfers with more ways to play smarter and improve faster," he added.

Golf’s first Artificial Intelligence platform, Arccos Caddie automatically tracks your shots while delivering in-round insights and post-round Strokes Gained Analytics.

The system includes the world’s first A.I.  powered rangefinder, smart club averages for each club and caddie advice for any hole on earth.

These combine to help golfers of all skill levels make smarter decisions, improve faster and shoot lower scores.

In 2020, the average new Arccos member improved their handicap by 5.02 strokes.

Elliott Heath
News Editor

Elliott Heath is our News Editor and has been with Golf Monthly since early 2016 after graduating with a degree in Sports Journalism. He manages the Golf Monthly news, features, courses and travel sections as well as our large Facebook, Twitter and Instagram pages. He covered the 2022 Masters from Augusta National as well as four Open Championships on-site including the 150th at St Andrews. His first Open was in 2017 at Royal Birkdale, when he walked inside the ropes with Jordan Spieth during the Texan's memorable Claret Jug triumph. He has played 35 of our Top 100 golf courses, with his favourites being both Sunningdales, Woodhall Spa, Western Gailes, Old Head and Turnberry. He has been obsessed with the sport since the age of 8 and currently plays at West Byfleet Golf Club in Surrey, where his handicap index floats anywhere between 2-5. His golfing highlights are making albatross on the 9th hole on the Hotchkin Course at Woodhall Spa, shooting an under-par round, playing in the Aramco Team Series on the Ladies European Tour and making his one and only hole-in-one at the age of 15 - a long time ago now!

Elliott is currently playing:

Driver: Titleist TSR4

3 wood: Titleist TSi2 HL

Irons: Mizuno MP-H4 3-iron, Mizuno MP5 4-PW

Wedges: Cleveland RTX ZipCore 50, 54, 58

Putter: Odyssey White Hot OG #5