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Srixon AD333 Tour golf ball unveiled
Srixon has announced the launch of a brand new model for 2014: the Srixon AD333 Tour golf ball.
The Srixon AD333 Tour is a three-piece golf ball designed for players who don't possess swing speeds of professionals, but who are looking for tour-standard performance.
The AD333 Tour ball builds on the success of the AD333 brand - the UK's number-one selling two-piece golf ball since 2007.
The Srixon AD333 Tour ball comes with a super-soft urethane cover, and combines distance, control and feel.
The AD333 Tour features Srixon's Spin Skin technology, which was first produced for the popular Z-Star line.
The coating improved friction between club and ball by as much as 20%, improving feel and control on wedge shots and chips from around the green.
A soft mid-layer and Srixon AD333 Tour's advanced 344 dimple pattern also helps to facilitate low driver spin and higher iron spin, which generates a consistent and penetrating ball flight.
The Srixon AD333 Tour also boasts Energetic Gradient Growth Core technology. As such, the core is firmer in the outer region and becomes progressively softer towards the centre.
Srixon claims the new core creates 'explosive distance' off the tee with reduced spin.
The Srixon AD333 Tour golf ball is available in pure white from March 1, 2014. It comes with an RRP of £36.00 per dozen.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, commissioning and feature writing. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel with The Masters and USPGA respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email email@example.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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