New Titleist DT TruSoft Ball Introduced - Titleist's softest ever golf ball delivers even more distance thanks to a new core design and optimised aerodynamics
New Titleist DT TruSoft Ball Introduced
The softest Titleist golf ball is now even longer with the introduction of the new Titleist DT TruSoft for 2017, replacing the first version launched in January 2016.
Re-engineered with a larger, low compression core and proprietary soft cover technology, new DT TruSoft delivers longer distance with an extremely soft feel on all shots, as well as increased short game spin for stopping power on the green.
“We’re meeting more and more golfers who believe you have to sacrifice distance in order to play a softer-feeling ball," Michael Mahoney, Vice President, Titleist Golf Ball Marketing, told GM.
"That’s certainly true for many of the lower compression products in the market right now – but not DT TruSoft. When we launched DT TruSoft two years ago, it instantly became the longest ball in the category. Our R&D team has since discovered how to provide even more distance without impacting the soft feel. It continues to prove that golfers who prioritise feel don’t have to give up everything else.”
The performance of new DT TruSoft is achieved through the game’s most advanced low-compression golf ball technology: The new, larger, low compression TruTouch Core generates low spin for long distance.
Titleist golf ball manager Michael Creighton explains the new tech in the updated DT TruSoft
The new TruFlex cover utilises proprietary Titleist technology to deliver very soft feel around the green and improved short game performance.
Advanced aerodynamics are optimised to provide a consistent, piercing TruSoft Flight.
Titleist DT TruSoft golf balls will be on sale throughout the UK & Ireland from 2nd October 2017 in both white and optic yellow and play numbers 1-4 with an RRP of £23 per dozen.
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Joel has worked in the golf industry for over 12 years covering both instruction and more recently equipment. He now oversees all product content here at Golf Monthly, managing a team of talented and passionate writers and presenters in delivering the most thorough and accurate reviews, buying advice, comparisons and deals to help the reader find exactly what they are looking for. So whether it's the latest driver, irons, putter or laser rangefinder, Joel has his finger on the pulse keeping up to date with the latest releases in golf. He is also responsible for all content on irons and golf tech, including distance measuring devices and launch monitors.
One of his career highlights came when covering the 2012 Masters he got to play the sacred Augusta National course on the Monday after the tournament concluded, shooting a respectable 86 with just one par and four birdies. To date, his best ever round of golf is a 5-under 67 back in 2011. He currently plays his golf at Burghley Park Golf Club in Stamford, Lincs, with a handicap index of 3.2.
Joel's current What's In The Bag?
Driver: Titleist TSR3, 9°
Fairway wood: Titleist TSR3, 15°
Hybrid: Titleist TSi2, 18°
Irons: Ping i230 4-UW
Putter: Evnroll ER2V
Ball: 2023 Titleist Pro V1x
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