Srixon Unveils 9th Generation AD333 Balls

The latest version of the popular 2-piece ball will feature a new core for added distance and a Spin Skin with SeRM cover coating for extra greenside spin.

Srixon Unveils 9th Generation AD333 Balls

Known for providing impressive all-round performance without the punchy price tag, Srixon has announced it will launch a 9th generation of its popular AD333 golf ball with multiple design updates that should lead to longer drives and more short-game spin.

The most notable comes from a new Fast-Layer Core, which starts soft in the centre and gets progressively firmer towards the outer edge.

This, along with Srixon's 338 Speed Dimple Pattern, is said to deliver more distance off the tee regardless of the conditions. The specially-designed dimple pattern helps to reduce drag to create a fast and penetrating ball flight.

Additionally, the new two-piece balls come with Spin Skin technology and Slide Ring Material (SeRM) which we saw on the new Z-Star and Z-Star XV models. This new urethane coating with flexible molecular bonds is said to increase friction at impact to maximises spin generation, especially with the wedges and iron shots, by digging deeper into the grooves at the point of impact.

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“The new AD333 maintains and builds on the high-quality performance that consumers throughout Europe have come to expect from our leading two-piece golf ball,”said Leslie Hepsworth, UK & Ireland President at Srixon Sports Europe.

“Featuring a number of new technologies, including a new FastLayer Core, our designers have done an amazing job to deliver a 9th generation AD333that promises even more ball speed and distance.”

The new Srixon AD333 ball goes on sale September 6th with an RRP of £24 per dozen in both white and yellow colour options.

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