Titleist has been announced as the number one ball in this year's Open Championship at Royal Liverpool - a record the brand has owned since records began
Titleist has been announced as the number one ball at the Open Championship - a record the brand has owned since records began.
This week, the majority of the field will be using Titleist balls when they take on Royal Liverpool from July 17-20.
It follows similar success in both the Masters and US Open - the year's previous two majors - plus leading amateur events like the British Amateur Championship, re-enforcing Titleist's position as the number one ball across all levels of the game.
Indeed, some 228 players opted for Titleist at the Amateur Championship, more that six times the nearest competitor.
In June, Titleist was the number one ball at the US Open for the 66th consecutive year.
Thus far in 2014, more than 13, 595 players have teed up with Titleist Pro V1 or Pro V1x golf balls across the major worldwide professional tours. By contrast, the nearest competitor stands at 2,195.
What's more, the Pro V1 franchise has registered 95 victories this year, as opposed to 22 for the nearest competitor.
Visit www.titleist.co.uk for exclusive content throughout the 2014 Open Championship
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Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, commissioning and feature writing. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email firstname.lastname@example.org with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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