De Vere rolls out new membership
De Vere has announced details of a new premium membership set to be unveiled at six of its marquee resorts throughout the UK
De Vere rolls out new membership
De Vere has announced details of a new premium membership set to be unveiled at six of its marquee resorts accross the UK.
'The Country Club' membership will be introduced at Mottram Hall, Slaley Hall, Oulton Hall, The Carrick on Loch Lomond, Belton Woods and Dunston Hall.
Those signing up will receive unlimited golf and a host of other benefits at each of the renowned resorts.
Comprehensive investment across the De Vere portfolio - including a £6m makeover at Mottram Hall - has paved the way for the new membership scheme.
This ranges from refurbished hotel rooms and installation of state-of-the-art gym equipment to course renovations and enhanced leisure and spa facilities.
'The Country Club' members will receive a number of benefits, including:
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- Unlimited golf and leisure seven days a week, with reciprocal playing rights at all other De Vere resorts - Free access to all leisure classes - 20% off F&B and retail - 15% off spa treatments - Exclusive accommodation rates - Access to a bespoke golf and leisure social events calendar - Exclusive fine and casual dining offers
"At De Vere, we have remained steadfast in our commitment to providing the highest quality of service and unforgettable experiences for all our guests," said Robert Cook, CEO of De Vere Hotels and Village Urban Resorts.
"We committed to improving all aspects of select properties in our portfolio to match our renowned British hospitality, and 'The Country Club' is the culmination of these investments.
"It offers a new, luxury lifestyle for individuals to reward and treat themselves to well-deserved premium experiences with unlimited access to all of the exclusive facilities available at each of our resorts."
'The Country Club' membership will be available at the following prices:
Individual seven-day membership - £1,250 Joint seven-day membership - £1,995
Five-day individual and joint memberships are also available. Corporate memberships - including daily four-balls, reciprocal playing rights and four flexible Leisure Club memberships - come at £3,999.
Nick Bonfield joined Golf Monthly in 2012 after graduating from Exeter University and earning an NCTJ-accredited journalism diploma from News Associates in Wimbledon. He is responsible for managing production of the magazine, sub-editing, writing, commissioning and coordinating all features across print and online. Most of his online work is opinion-based and typically centres around the Majors and significant events in the global golfing calendar. Nick has been an avid golf fan since the age of ten and became obsessed with the professional game after watching Mike Weir and Shaun Micheel win The Masters and PGA Championship respectively in 2003. In his time with Golf Monthly, he's interviewed the likes of Rory McIlroy, Justin Rose, Jose Maria Olazabal, Henrik Stenson, Padraig Harrington, Lee Westwood and Billy Horschel and has ghost-written columns for Westwood, Wayne Riley, Matthew Southgate, Chris Wood and Eddie Pepperell. Nick is a 12-handicap golfer and his favourite courses include Old Head, Sunningdale New, Penha Longha, Valderrama and Bearwood Lakes. If you have a feature pitch for Nick, please email nick.bonfield@futurenet.com with 'Pitch' in the subject line. Nick is currently playing: Driver: TaylorMade M1 Fairway wood: TaylorMade RBZ Stage 2 Hybrid: Ping Crossover Irons (4-9): Nike Vapor Speed Wedges: Cleveland CBX Full Face, 56˚, Titleist Vokey SM4, 60˚ Putter: testing in progress! Ball: TaylorMade TP5x
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