Callaway Golf Partners With Sky Sports Golf
Two of the biggest brands in the game have teamed up ahead of the 2025 Major season getting underway


Sky Sports and Callaway Golf have announced a big partnership for 2025.
The new collaboration sees Callaway become the official sponsor for many of the sport's biggest events this year on Sky Sports Golf across both the men’s and women’s game.
The multi-platform partnership, which was brokered by Sky Media, is said to include linear co-sponsorship, digital advertising, sponsorship of the weekly Sky Sports Golf podcast, collaborative events around key moments in the golfing calendar, plus many more partnership and editorial opportunities.
Callaway will co-sponsor a number of big events on the golfing calendar, including The Masters, the PGA Championship, the US Open, plus the LET & LPGA Tours. The sponsorship extends to four of the five Women’s Majors - the Chevron Championship, KPMG Women's PGA Championship, US Women's Open and Evian Championship, with the deal set to reinforce the brands' "shared commitment to promoting golf's premier events across both the men’s and women’s season."
Callaway will also sponsor Sky's non-live content around The Open, with "the ambition to further amplify the reach of the iconic championship for new and existing fans."
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Jason Wessely, Director of Sky Sports Golf, says: “Sky Sports is very proud to be joined by Callaway, a leader in the golf equipment industry, and a brand which is aligned with Sky Sports’ ambitions to enhance the viewing and playing experience for fans across the UK and beyond.
"It’s an exciting time as Sky continue to push our digital and non-live content, and Callaway is the natural fit to partner with.”
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Chris Gregg, Marketing Director, Callaway Golf said: “Sky Sports is a leader in golf coverage and this partnership allows us to bring golfers closer to the action during major golf events, while championing equal golf.
"With exclusive content and insider access our partnership will elevate how new and traditional fans experience golf, aligning perfectly with our mission to help seasoned and emerging golfers enjoy the game.
"We have exciting plans in place to engage fans and look forward to bringing this partnership to life!”
Fans can expect to see both brands come together via content, activations, giveaways and fan engagement, focusing on growing audiences and inspiring the next generation of the men’s and women’s game.
Elliott Heath is our News Editor and has been with Golf Monthly since early 2016 after graduating with a degree in Sports Journalism. He manages the Golf Monthly news team as well as our large Facebook, Twitter and Instagram pages. He covered the 2022 Masters from Augusta National as well as five Open Championships on-site including the 150th at St Andrews. His first Open was in 2017 at Royal Birkdale, when he walked inside the ropes with Jordan Spieth during the Texan's memorable Claret Jug triumph. He has played 35 of our Top 100 golf courses, with his favourites being both Sunningdales, Woodhall Spa, Western Gailes, Old Head and Turnberry. He has been obsessed with the sport since the age of 8 and currently plays off of a six handicap. His golfing highlights are making albatross on the 9th hole on the Hotchkin Course at Woodhall Spa, shooting an under-par round, playing in the Aramco Team Series on the Ladies European Tour and making his one and only hole-in-one at the age of 15 - a long time ago now!
Elliott is currently playing:
Driver: Titleist TSR4
3 wood: Titleist TSi2
Hybrids: Titleist 816 H1
Irons: Mizuno MP5 5-PW
Wedges: Cleveland RTX ZipCore 50, 54, 58
Putter: Odyssey White Hot OG #5
Ball: Srixon Z Star XV
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