Brooks Koepka's LIV Golf Team Announces Apparel Sponsor

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published 25 July 2023

Brooks Koepka's LIV Golf team, Smash GC, have announced their partnership with golf apparel brand Bald Head Blues.

The side, who are currently second from bottom in the breakaway golf league's standings, will join forces with the North Carolina based brand for the remainder of the 2023 campaign.

While their captain, Koepka, is contracted to wear Nike, his brother Chase, and Jason Kokrak will both wear the lifestyle brand during the five remaining LIV events at Greenbrier, Bedminster, Chicago, Jeddah and Miami.

Matt Wolff is the fourth member of the team and like the 2023 PGA Championship winner, is also contracted to wear Nike apparel.

Kokrak has already been seen sporting a Bald Head Blues polo shirt with the Smash GC logo embroidered on it at LIV Golf Andalucia which was held at Valdarrama at the beginning of July.

Established over 30 years ago by the Pope family, the brand says their apparel designs are borne of the unique lifestyle that is found on Bald Head Island in North Carolina.

The only means means of transportation around the 15km square archipelago are golf carts, with residents weaving their way around untouched marshes, beaches and maritime forests on the buggys.

Jason Kokrak Smash GC — Jason Kokrak (pictured) wearing a Bald Head Blues x Smash GC polo shirt.

Bald Head Blues' claim their iconic logo takes inspiration from the casual lifestyle and surfing culture on the island. It features a golf cart holding a surfboard on its roof.

The brand produces high-performance clothing that is suitable for professional golfers, as well as day-to-day attire from jumpers and belts to swimwear.

“I’m very excited to be adding Bald Head Blues to the Smash GC family as our first official partner," Jason Kokrak said.

“From the first time I wore Bald Head Blues, I was very impressed with the fit, comfort and feel. I’m looking forward to introducing the custom line to LIV Golf and Smash GC fans and giving them a new way to support us both on and off the course.”

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The Smash GC apparel line will go on sale in merchandise tents at LIV Golf Greenbrier in August.

Fans will also be able to buy the apparel online at BaldHeadBlues.com and via Shop.LIVGolf.com in the coming weeks.

“We are incredibly proud to partner with Smash GC. It’s a true thrill to be a part of this team, and to be their official on-course apparel partner,” Bald Head Blues CEO, Claude Pope said.

“We look forward to bringing the Bald Head Blues brand to Smash GC fans online and in-person at merchandise tents at LIV Golf events.”

Ed has been playing golf for as long as he can remember and is obsessive about the sport. He is regularly sought after by family members and friends for advice on what equipment to buy and uses his background, having written extensively on golf in the past, to produce equipment orientated content for Golf Monthly.

Having obtained a Masters in Law with Medicine from the University of Liverpool, Ed has recently changed paths into journalism and just last year achieved his NCTJ Sports Journalism Diploma with the Press Association.

He has written for a variety of media outlets over the years and has interviewed some big names in sport, including Premier League managers, All Blacks Coaches and Grand Slam tennis superstars. He has also worked on some huge sporting events, including the 2021 Australian Open and the 2022 FIFA World Cup. And when he's not writing for Golf Monthly, you'll find him producing news and feature articles for the MailOnline's sports desk, where he covers everything from football to rugby union.

During his weekends off, you'll likely find Ed heading out for a round at one of his local golf clubs with his friends, and was, up until recently, a member at the Leatherhead Golf Club in Surrey. Ed also plays the saxophone, can tell you some pretty terrible dad jokes and can knock up a very tasty carbonara!

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