We take a look at what the Europeans will wear at Whistling Straits.
What Are Team Europe Wearing?
The European team will wear outfits from Loro Piana for the 43rd Ryder Cup hosted at Whistling Straits in Wisconsin.
The company became the official supplier for the European team back in 2016 when Darren Clarke was captain at Hazeltine, and the partnership continued for Thomas Bjorn's victory in 2018 at Le Golf National in Paris.
What Is Loro Piana?
For those of you who don't know anything about the brand, the Loro Piana family began trading wool in the early 1800s. In 1924, Pietro Loro Piana founded Ing. Loro Piana & C., the current company and has a rich heritage in the finest wools and craftsmanship to exquisite leather goods.
The official website says Loro Piana is; "Now the world’s foremost cashmere processor, Loro Piana prides itself on sourcing the very finest, rarest raw materials the world has to offer, including unique cashmere from baby goats in northern China and Mongolia, vicuña from the Andes, extra-fine Merino wool from Australia and New Zealand and lotus flower fiber from Myanmar."
Eventually, as we mentioned above, the brand moved into the world of gold, and it has also been involved in the sporting worlds of horse riding, sailing, and historic cars.
Related: Ryder Cup Team Europe
“As captain, I want the players to feel as comfortable as possible throughout the week of the Ryder Cup, and the Loro Piana clothing is a key part of that,” Padraig Harrington said.
So what exactly will the players wear? Well let's take a look below.
What Are Team Europe Wearing?
Loro Piana's Ryder Cup collection is made up of polos, pullovers, jackets, trousers, belts, and even shoes.
For the knitwear in the range, super-fine wool has been used by the brand because it is "a natural fibre that offers excellent thermoregulation and is comfortable, lightweight and breathable".
For the Ryder Cup, this super-fine wool has been elasticised to accommodate players' movements, guaranteeing unmatched wearability. In addition, trousers in soft, flowing wool and silk, and polo shirts in technical, breathable jersey, are ideal for the trials and tribulations of Whistling Straits.
Because of the high-quality construction, these garments come in at a premium price point with the polos having an RRP of £655 and the trousers costing £745.
The pullovers worn by the players above cost £1,445 and the waterproof top worn in the image below is just over £2,000.
From a colours perspective, for two days of play, Friday and Sunday, the uniforms will be in colours that recall the European flag, while Saturday will be dedicated to Loro Piana’s distinguishing kummel nuance.
Team Europe Apparel Prices
- 28Matches Polo-shirt - £655
- 28Matches Fourpocket Trouser - £745
- 28Mathes Mezzocollo Pullover - £1,445
- 28Matches Jacket - £2,095
- 28Matches Vest - £915
- Ryder Cup Alsavel Belt - £440
Unfortunately the official apparel from Loro Piana is quite hard to get hold of, and it is at the ultra-premium end of the market, however there are several other brands that offer cool Team Europe apparel and merchandise which are very easy to buy.
Take a look at some of our favorite Team Europe apparel products and deals below...
For more Ryder Cup content check out the Golf Monthly website.
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